Client: Comodo Screen Year: 2018 Country: Spain
'El Comidista' is a gastronomic Tv program from La Sexta based on the website of the same name, specialized in food. Presented by Mikel López Iturriaga, it is an innovative television format that aims to create a hybrid between gastronomy and humor. Each episode was sprinkle with small stop motion capsules. The image of program follows a pop spirit. Titles, reporter presentations and section openings look for the audience smile by playing with everyday objects, colors and naive visual jokes.
Among the issues to be dealt with by the program are the dangers of sugar, the potato omelette and its supposed threat, vegetarianism/veganism versus carnivorism and the controversial issue of whether signature cuisine is really a scam. It is a program aimed at all kinds of audiences, in which there is humor, rigour, nods to pop culture and current events, all in equal parts, and in which gastronomy is the undisputed protagonist.
Agency: Unto
Design & Stop-Motion: Comodo Screen
Post-Production: Rebel in Motion
Music: Banjo Music
Golden Medal Promax Europe 2018 - Programme Design Package
Gold World Medal NYF TV&Film Award 2018 - Best Graphic Design
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